It gets smarter and stronger with repetition Page followers Greece B2B List engagement, customer listings show previous purchases, but only website traffic shows purchase intent. That’s why the Facebook tracking pixel is one of the cornerstones of lookalike audience success. These tracking codes enable you to collect data on website visitors – which pages they visit, what actions they take – and link it to their Greece B2B List information. The longer pixels run, the more nuance information they collect, so you can more effectively market to the audiences most likely to visit your website. Scale activities Greece B2B List and easily Lookalike audiences allow you to start small and bring your audiences closest to your source audience.
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When you’re ready to reach more people, you simply Greece B2B List the lookalike audience size and Facebook’s algorithm creates a larger lookalike audience that mirrors your source audience. Tips for getting the most out of lookalike audiences Quality and quantity matter when creating source and lookalike audiences. So always keep your list size in mind. Your source audience needs to have at least 100 people Greece B2B List one country to create a lookalike audience. The more people in the source audience, the more accurately Facebook can find others who are similar to them. Lookalike audiences work best with larger data pools. In addition to creating lookalike audiences from your best customers, consider building lists from repeat purchases, people who Greece B2B List a specific product/product type, etc.
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Ideally, your source audience Greece B2B List be between 1,000-50,000 people. Too big and your lookalike audience will eventually become ineffective. Too small and you don’t reach enough people. Since you can create up to 500 lookalike audiences from a single. A source audience, there is bound to be some audience overlap . Audience overlap occurs when you use different ad sets to market to the same Greece B2B List . This isn’t always a bad thing, but when it does, you end up competing with your own ads. A which can cost you a lot of time and money. Facebook’s Audience Greece B2B List tool will show you the details. Of any overlap (in an audience of at least 10,000 people) so you can. Make an informe decision on how to move forward.